Marcel Seger is a DPhil student at the Environmental Change Institute, School of Geography and the Environment, University of Oxford. Marcel is a strong advocate of climate-tech entrepreneurship. He is also co-founder of The ZERO Founders Network, a new entrepreneurial hub for climate-tech founders and curious minds in Oxford to which he is dedicating his expertise having worked at Acton Capital and Planet A Ventures – two leading Venture Capital firms in Germany.
Marcel researches impacts on climate change of digitalised daily life. As core member of the iDODDLE project, which is embedded in the ECI Energy Group, Marcel’s research explores the role of digital technologies in unlocking demand-side flexibility (DSF) of electric vehicles (EVs). His thesis takes on a socio-technical perspective, combining engineering and social science approaches. To this end, he applies a wide range of methods, including mixed-integer linear optimisation techniques, user study research (UI/UX) through semi-structured interviews and discrete-choice experiments. Marcel’s research is motivated by a real-world application of EV workplace charging, in collaboration with BMW UK and the Oxford SDG Impact Lab of which he is a Fellow.